Microsoft Copilot Reaches 100 Million Enterprise Users: The AI Integration Playbook

Microsoft reports 100 million paid Copilot users across its enterprise suite, with productivity gains averaging 26% on routine documentation tasks. The company's strategy of embedding AI in existing Office workflows — rather than standalone apps — is proving the dominant enterprise AI adoption model. New data shows 73% of Copilot users continue using it after 90 days, significantly outperforming industry AI tool retention rates.